Keywords: Saudi Arabia
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Journal Articles
Journal of Marketing Practice: Applied Marketing Science (1998) 4 (7): 187–199.
Published: 01 November 1998
.... Provides a contribution to the literature since, although a body of knowledge exists on the area of obstacles to exporting, empirical data has tended to relate to developed countries; indeed, the limited number of studies in developing countries have tended to avoid the case of Saudi Arabia. Using MANCOVA...

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