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The article argues that many of the difficulties encountered in exploiting computer‐integrated technologies result from their being implemented as part of an attempt to change from a mass production to a flexible manufacturing paradigm. It is further argued that this also requires changes in the organisational paradigm in order to create a social system capable of supporting flexible manufacturing. Results of a study of 28 companies and 46 applications of computer‐integrated technologies are reported showing that there are widespread changes in organisation at the levels of work, management and inter‐organisational relationships. The empirical findings support the argument of a paradigm shift and detail the organisational dimensions on which this is taking place.

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