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Keywords: Contingency theory
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Journal Articles
How customer integration drives green innovation: exploring the influence of regulatory pressures and market changes
Available to Purchase
Journal of Manufacturing Technology Management (2025) 36 (3): 731–754.
Published: 24 December 2024
... the optimal integration outcomes for firms across different contexts. Design/methodology/approach Utilizing an integrated theoretical framework based on the extended resource-based view (ERBV) and contingency theory, this study examines the complex interactions among customer integration, regulatory...
