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Keywords: New-to-market process innovation
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Journal Articles
Selective search and new-to-market process innovation
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Journal of Manufacturing Technology Management (2022) 33 (7): 1301–1318.
Published: 22 July 2022
... with universities and research organizations on the development of new-to-market process innovations. In contrast to working with universities and research organizations, collaborating with value chain partners enables the focal firm to access market knowledge and market needs (Aliasghar et al...
