Keywords: Product strategy
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Journal Articles
Journal of Manufacturing Technology Management (2021) 32 (2): 423–447.
Published: 28 December 2020
... stickiness on venture survival and the impact varies with industries. Manufacturing operations Quality management Product strategy Resource management Traditional models examining relationships between operational factors and firm performance assume that the change of many expenses and asset...
Journal Articles
Journal of Manufacturing Technology Management (2018) 29 (3): 430–448.
Published: 23 January 2018
... and the software METUS are used for the localisation and visualisation of the variance sectors and their coherences. Purchasing Complexity Variance Product strategy The growing importance of supply chain management has led to an increasing recognition of the strategic position of purchasing (Suarez...
Journal Articles
Journal of Manufacturing Technology Management (2016) 27 (4): 560–576.
Published: 03 May 2016
... development Agile manufacturing Product innovation Small- and medium-sized enterprises Engineering design Product strategy The inevitable growth of competitiveness in the business world has led to the development of different management philosophies. Over many years these management philosophies...
Journal Articles
Integrated Manufacturing Systems (2002) 13 (3): 176–184.
Published: 01 May 2002
... up new market niches for the company. After this assessment the managers were then asked whether or not this classification appeared appropriate to them. Small‐ to medium‐sized enterprises United Kingdom Innovation Product strategy The British press has long dwelt on the “inevitable...

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