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Trip generation is the first step of traffic demand estimation, providing essential estimates of trips produced and attracted by each traffic analysis zone. This study examines the effects of land use type, built-up area, and spatial location on trip generation rates within urban municipal areas, drawing from empirical data and established literature. The analysis distinguishes between residential and non-residential land uses. Residential trip rates are disaggregated by housing type, dwelling size, and their location within core, middle, and outer zones. Non-residential categories commercial, industrial, logistics, and public/semi-public are assessed by built-up area and spatial placement to evaluate their trip-generating potential. Findings indicate that residential trip rates increase with dwelling size, ranging from 1.33 (1BHK) to 1.42 (4BHK), with statistically significant differences (H = 70.72, p < 0.001). Trip rates also rise with built-up area, from 1.33 (<50 sq. m) to 1.57 (>150 sq. m) (H = 49.87, p < 0.001). In non-residential areas, commercial zones exhibit the highest trip rate (78 trips/100 sq. m), with significant variation across land use types (H = 1055.98, p < 0.001). Spatial location shows limited effect on residential trip rates but does effect non-residential trip behaviour.

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