... 07 2025 05 05 2026 17 05 2026 © Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only Shadowing Work from anywhere Digital ethnography Organizational ethnography Hybrid workplace Almost 20 years have passed since Czarniawska (2007...

... further to adapt them to digital workplace ethnography. Findings We present practical ways to incorporate visuals and embed them in their social and cultural contexts in digital workplace ethnographies, combining tools from traditional and digital ethnography. Reflecting on our own ethnographic...

...@arizona.edu 13 11 2024 07 04 2025 23 05 2025 25 05 2025 © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Digital ethnography Labor process Platform-based organizations Traditional ethnography Work and organizations Work...

... This study provides a novel contribution to organisational ethnography by examining the intersection of digital recruitment, workplace surveillance, and participant trust in hard-to-reach populations. While prior research has explored digital ethnography and social media recruitment separately, this paper...

...Anne Karhapää; Johanna Pöysä-Tarhonen; Pauliina Rikala; Raija Hämäläinen Purpose As digitalization changes work and organizations, the ethnographic research field and fieldwork become more complex. In this paper, we discuss the advantages and challenges of digital ethnography, drawing on insights...

...Claire Shaw Purpose Digital ethnography is still a growing field within organization studies, with conflicting and still-developing understanding of how it should and can be conducted. This article aims to explore how enactive ethnography, in which the researcher engages in the phenomenon being...

... Emerald Group Publishing Limited 2014 Time Space Internet research Netnography Online ethnography Virtual ethnography Boundary Digital ethnography Online research methods Field engagement How do ethnographers engage a research field in an online world with fuzzy space and time...