...Theaanna Kiaos Purpose The purpose is to problematize authenticity in organizational settings and show how it operates as a modern expression of normative control rather than resistance to it. Design/methodology/approach This study adopts an ethnographic approach, drawing on eight months...

... Publishing Limited Licensed re-use rights only China Corporate culture Labour mobility Normative control Organisational ritual Tech industry Corporate culture construction has been widely used as a normative control technique that manages human feelings, emotions and thoughts...