... to confront (Brannick and Coghlan, 2007 , p. 67). Qualitative research Access Workplace ethnography Frames of reference Employment relations In contrast to the unitarist FoR, a fundamental belief of the pluralist frame is that workers and employers have “opposing interests...

... ethics as well as our tools to evaluate research quality. Design/methodology/approach Based on ethnographic fieldwork in a multinational pharmaceutical corporation, and building on previous literature on ethics and quality in qualitative research, this paper introduces a reflexive framework...