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Keywords: Customer orientation
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Journal Articles
Journal of Public Budgeting, Accounting & Financial Management (2026) 38 (1): 197–215.
Published: 12 December 2025
...Muhammad Muttaqin Purpose Public sector accountability inherently lies with the public. This study aims to explore the role of digitalisation during public sector transformation, focusing on its impact in fostering customer orientation and enhancing accountability to the public. Design...

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