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Purpose

The purpose of this paper is to explore the experience of towns which utilize town centre management (TCM) initiatives. The findings which emerge offer insights into how TCM can aid the development of urban centres.

Design/methodology/approach

Qualitative research was conducted with public servants charged with the delivery of TCM initiatives in Northern Ireland (NI).

Findings

The paper presents multiple perspectives on the purpose, process, benefits and challenges of TCM, specifically the TCM initiatives in NI.

Practical implications

The paper presents evidence of the success of TCM in each of the participating urban centres.

Originality/value

The paper focuses on research which seeks to enhance the understanding of TCM initiatives. This research indicates that TCM (with the right stakeholders) is a viable alternative to town planning, regeneration and management.

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