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Keywords: Country reputation
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Journal Articles
The placement of country reputation towards place management
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Journal of Place Management and Development (2017) 10 (3): 240–253.
Published: 14 August 2017
...Fabiana Gondim Mariutti Purpose Until now, scholars have devoted insufficient attention to theories of place reputation – at the city, region and country levels. Furthermore, the literature does suggest a theoretical link between country reputation and country-of-origin (COO). To foster...
