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Keywords: Place marketing measures
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Journal Articles
The Double Jeopardy in high street footfall
Available to Purchase
Journal of Place Management and Development (2023) 16 (4): 541–560.
Published: 25 August 2023
... rights only High street footfall Double Jeopardy Place marketing measures Empirical generalisations High street recovery Footfall underpins every local high street economy. Its density is critical for independent businesses who depend on passing trade and co-creates and conveys...
