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Keywords: Pop-ups
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Journal Articles
Journal of Place Management and Development (2025) 18 (3): 424–439.
Published: 17 June 2025
...Carley Foster; Clare Brindley; Lynn Oxborrow; Guja Armannsdottir; Biswaraj Ghosh Purpose This paper aims to explore through an ecosystem lens how value can be co-created in independent pop-up retail, thus enhancing the community-based retail offer. It considers value co-creation between pop-up...
