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Keywords: Practitioners
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Journal Articles
Journal of Place Management and Development (2025) 18 (1): 80–91.
Published: 12 November 2024
... and regions hosted by the Erasmus University Rotterdam. The authors outline their collective reflection and the learnings for place branding theory and practice. Additionally, this paper discusses the need to build practitioner-scholar relationships in a co-creative style, to co-develop more inclusive models...

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