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Keywords: Smart city
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Journal Articles
Journal Articles
Journal Articles
Journal of Place Management and Development (2024) 17 (1): 21–48.
Published: 24 July 2023
... identifies the magnitude of these city brand equity attributes and reconfigured their composition under separate samples of Hong Kong residents. The results reveal the relatively stronger brand equity for developing Hong Kong as a smart city brand compared with green and creative branding. Research...

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