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Keywords: Employee behaviour
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Journal Articles
Development of marketing‐driven measure of risk perception
Available to Purchase
Journal:
The Journal of Risk Finance
Journal of Risk Finance (2011) 12 (2): 140–152.
Published: 01 March 2011
... be contacted at: look_for_ranjit@yahoo.co.in © Emerald Group Publishing Limited 2011 Employee behaviour Shares Risk assessment Marketing mix Equity capital Risk is a concept that denotes a potential negative impact to an asset or some characteristic of value that may arise from some...
