Skip to Main Content
Christèle Boulaire
Close
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles

Creativity chains and playing in the crossfire on the video‐sharing site YouTube

Available to Purchase
Christèle Boulaire, Guillaume Hervet, Raoul Graf
Journal: Journal of Research in Interactive Marketing
Journal of Research in Interactive Marketing (2010) 4 (2): 111–141.
https://doi.org/10.1108/17505931011051669
Published: 04 June 2010
View article titled, Creativity chains and playing in the crossfire on the video‐sharing site YouTube
Open the PDF for Creativity chains and playing in the crossfire on the video‐sharing site YouTube in another window
Add to Citation Manager for Creativity chains and playing in the crossfire on the video‐sharing site YouTube
Journal Articles

Online communities serving the consumer/producer: observations from the study of a fantasy world

Available to Purchase
Christele Boulaire, Raoul Graf, Raja Guelmami
Journal: Journal of Research in Interactive Marketing
Direct Marketing: An International Journal (2008) 2 (4): 199–220.
https://doi.org/10.1108/17505930810931017
Published: 17 October 2008
View article titled, Online communities serving the consumer/producer: observations from the study of a fantasy world
Open the PDF for Online communities serving the consumer/producer: observations from the study of a fantasy world in another window
Add to Citation Manager for Online communities serving the consumer/producer: observations from the study of a fantasy world
This Feature Is Available To Subscribers Only

or Create an Account

Close Modal
Close Modal