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Keywords: ChatGPT
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Journal Articles
I feel no empathy toward AI: the effects of AI vs human spokespersons on advertisement effectiveness
Journal of Research in Interactive Marketing (2026) 20 (1): 108–122.
Published: 16 April 2025
... Emerald Publishing Limited Licensed re-use rights only Artificial intelligence AI Generative AI ChatGPT Spokesperson Advertisement By far, the greatest danger of Artificial Intelligence is that people conclude too early that they understand it. — Eliezer Yudkowsky, founder...
