... 01 11 2017 © Emerald Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only Internet marketing Blogs Corporate communication Consumer behavior internet The pilot study was conducted with 23 subjects. Participants interacted with a corporate...

... Publishing Limited 2015 Social media marketing Corporate communication Social networking sites Facebook Brand management Marketing communications Social media is an increasingly popular and relevant marketing tool that can significantly impact business marketing strategies and practices...