Keywords: Furniture
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Journal Articles
Direct Marketing: An International Journal (2007) 1 (3): 146–160.
Published: 28 August 2007
...Torsten Lihra; Raoul Graf Purpose Furniture is among the important personal consumption expenditures for durable goods in the USA. Retailers and manufacturers offer different communication channels to assist consumers all through the process of acquiring furniture. The objective of the present...

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