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Keywords: Methodological triangulation
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Journal Articles
Journal of Research in Interactive Marketing (2021) 15 (4): 529–548.
Published: 31 May 2021
... algorithms Methodological triangulation Information cascades Since Dove first launched its Campaign for Real Beauty in 2004 to empower women, a series of ad campaigns have emerged to challenge internalized female stereotypes, such as Always’ #LikeAGirl campaign and Under Armour’s “I will what I...
