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Keywords: Place attachment
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Journal Articles
Journal of Research in Interactive Marketing (2024) 18 (5): 741–758.
Published: 08 July 2024
...-based survey. The sample size consisted of 530 Metaverse users with a physical disability in the USA. The proposed model integrates virtual place attachment alongside disabled consumers' need for uniqueness, and acceptance of their physical disability. SPSS and LISREL were utilized for data analysis...
