... rights only Brand microblog Participation Community commitment Trust Social presence Social media marketing Online consumer behavior SEM Brand Along with the widespread of Web 2.0 technologies in recent years, business activities tend to be mediated by social media, which are called...

... 15 07 2019 © Emerald Publishing Limited 2019 Emerald Publishing Limited Licensed re-use rights only SEM Ethics Cross-cultural Music industry Intellectual property As developed economies become more dependent on knowledge for growth and value-added, intellectual property...

... communication Viral marketing SEM Despite widespread support for organ donation and the growing use of first-person consent registries, end-of-life discussions between family members remain a large and critical barrier to organ and tissue recovery (Downing and Jones, 2010 ; Knox et al., 2017...

.... Structural equation modeling (SEM) was used to test the proposed hypotheses on data collected from 293 participants of an online survey. Findings Besides perceived ease of use and perceived usefulness, the quality and diversity of a system, its enjoyment, consumer’s technology optimism and risk...

... be contacted at: anny18june@gmail.com © Emerald Publishing Limited 2017 Emerald Publishing Limited Licensed re-use rights only Motivation SEM Trust Brand equity Social media marketing Social media brand engagement Social media (SM) usage has risen phenomenally among users...