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Journal Articles
Direct Marketing: An International Journal (2008) 2 (3): 144–158.
Published: 22 August 2008
...Junaidah Hashim; Saodah Wok; Ruziah Ghazali Purpose This paper aims to examine organisational behaviour as a result of emotional contagion experienced by selected members in direct selling companies. Specifically, it seeks to investigate how members in a group are affected by the happiness...
