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Keywords: Textile industry
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Journal Articles
The attitudes of e‐commerce channel members in the textile industry: An empirical perspective
Available to Purchase
Direct Marketing: An International Journal (2008) 2 (1): 20–35.
Published: 28 March 2008
...Nabil Y. Razzouk; Victoria Seitz; Gloria Wu Purpose The purpose of the research was to investigate the attitudes and perceptions of e‐markets as members of their value chain. Design/methodology/approach A questionnaire was developed and sent electronically to members of a textile industry e...
