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Keywords: Agricultural and food technology
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Journal Articles
Journal Articles
Journal of Research in Marketing and Entrepreneurship (2014) 16 (2): 146–162.
Published: 14 October 2014
... study Entrepreneurial marketing Agricultural and food technology Brand identity Despite the acknowledgement that a firm’s orientation is influenced by its external relationships, most studies of EM focus on a single firm. Studies of industrial networks, collaboration and alliances confirm...
Journal Articles

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