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Keywords: Entrepreneurial selling
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Journal Articles
Journal of Research in Marketing and Entrepreneurship (2019) 21 (2): 103–125.
Published: 05 December 2019
...Linden Dalecki Purpose The purpose of this study is to provide a general review of the existing academic and practitioner literatures, pertaining to entrepreneurial selling with a view to articulate major entrepreneurial selling practices, patterns and principles that lead to entrepreneurial...
