Keywords: Indigenous entrepreneurship
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Journal Articles
Journal of Research in Marketing and Entrepreneurship (2026) 28 (3): 207–228.
Published: 17 June 2026
...Himanshu Gupta; Shashank Bansal; Rishabh Sharma; Vijayant Ranjan Purpose This study aims to identify the key challenges hindering the growth of Indigenous entrepreneurship and proposes strategies to overcome these obstacles, with the objective of fostering sustainable development while preserving...
Journal Articles
Journal of Research in Marketing and Entrepreneurship (2014) 16 (1): 63–83.
Published: 08 July 2014
... analysis of extant mindfulness and indigenous entrepreneurship literatures, the paper argues for the facilitating role of individual mindfulness in IK, indigenous innovations and entrepreneurship and generates several propositions as a result. Findings – The paper argues that mindfulness encourages...

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