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Keywords: Students’ performance
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Journal Articles
Journal of Research in Marketing and Entrepreneurship (2015) 17 (1): 5–22.
Published: 13 July 2015
...Prof. Demetris Vrontis ,Dr. Michael Christofi; Wolfgang Hinck; Zafar U. Ahmed Purpose – This study aims to analyze the effects of goal-directed feelings on student’s performance in marketing simulations. Calculating path coefficients from data collected at two points in time, the authors tested...
