Update search
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
NARROW
Format
Journal
Type
Date
Availability
1-3 of 3
Keywords: United States of America
Close
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Sort by
Journal Articles
Marketing to the American entrepreneur: Insights and trends from mass‐market print magazine advertising
Available to PurchaseAlan S. Abrahams, Eloise Coupey, Anuja Rajivadekar, Joshua Miller, Daniel C. Snyder, Samantha J. Hayden
Journal of Research in Marketing and Entrepreneurship (2012) 14 (1): 65–94.
Published: 06 July 2012
... of the target market; and to examine whether advertisers communicate the various factors that address target market needs, in different manners. © Emerald Group Publishing Limited 2012 Marketing Entrepreneurship Print advertising Content analysis United States of America Entrepreneurialism...
Journal Articles
Best address: the use of innovative marketing in the real estate industry
Available to Purchase
Journal of Research in Marketing and Entrepreneurship (2011) 13 (1): 74–84.
Published: 12 July 2011
... communications Marketing strategy Entrepreneurialism United States of America Entrepreneurs often fail to plan strategically and differentiate themselves on service quality despite their best intentions as they become occupied with short‐term, day‐to‐day tasks (Quinton and Harridge‐March, 2006...
Journal Articles
Entrepreneurship and the early American clock industry
Available to Purchase
Journal of Research in Marketing and Entrepreneurship (2010) 12 (1): 54–70.
Published: 27 April 2010
... earliest manufacturers. Entrepreneurialism Credit institutions United States of America Modern history Manufacturing systems Economic history The USA was created by individuals who were endowed with the spirit of entrepreneurship. The nation's founders were willing to take huge risks...
