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The purpose of this paper is to investigate the high failure among African entrepreneurs post-2008 financial crisis. It evaluates the evidence of actual and perceived disadvantage and endogenous and exogenous factors affecting black and minority ethnic businesses.

The research is based on an interpretivist frame which uses a dialogic methodology. It uses in-depth interviews. The researchers framed discussion questions so as to invite the participants to articulate directly their experiences for the benefit of the readership, other existing African businesses and aspiring entrepreneurs.

The findings from the interviews with 20 leaders of “dead” businesses indicate the impact that place, people and poverty have on business failure and identify reasons for African business failure rates compared to other minorities. This study reveals that culture, an often understated variable, is critical in understanding the deeper reasons for the under-performance of African small entrepreneurs and its impacts on individual and collective lives.

Recovery solutions ought to be formulated from participants’ call for diversification, inter-cultural learning and integration as potential remedies. The research addresses the socio-economic problems encountered by owners of “dead” businesses. Policymakers and financial organisations ought to pay heed to the skills and resources that minorities offer as part of remedies for future enterprises.

Studies on failed African businesses are under-represented in the literature. This study identifies the important role of culture on the failure of small businesses owned by African migrants in the UK. It highlights the significant socio-economic and situational barriers that they navigate in quest for recognition and cultural integration through business endeavours.

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