Has COVID-19 pushed digitalisation in SMEs? The role of entrepreneurial orientation

Lara Penco is the full professor of Business Strategy and Strategic Management and Corporate Strategy in the University of Genoa, Department of Economics and Business Studies. She holds a PhD in “Service Management” from the same University. She is Member of C.I.E.L.I., the Italian Center of Excellence on Logistics Transports and Infrastructures. Her research interests lie in strategic management, corporate strategy and governance. She is Track Chair of Euram Conference – SIG “Entrepreneurship” and member of the Editorial Board of several international journals and author of books and papers published on academic national and international Journals.

Giorgia Profumo is Associate Professor of Management, Department of Economics and Business Studies, University of Genoa, where she teaches “Management” and “Advanced Marketing”. She holds a PhD in “Service Management” from the same University and she has been Assistant Professor of Management in the Faculty of Economics, University of Naples “Parthenope”. Her main research interests are: corporate communication, consumer empowerment and corporate governance, with a focus on service industries. She is member of the Editorial Board of “Corporate Governance and Organizational Behavior Review”, “Corporate Board: Role, Duties and Composition” and “Corporate Governance and Research and Development Studies–CGR&D” and author of several books and papers on qualified national and international Journals.

Francesca Serravalle is Assistant Professor in Business Management-University of Turin. She holds her PhD with Honour in Business and Management at University of Turin (Italy) in cooperation with the Institut d'Administration des Entreprises (IAE business school) at the University of Lyon-Magellan (France). Her research activities mainly relate to new technologies in retailing, with emphasis on augmented reality in an omnichannel retailing. She published in international journals such as British Food Journal and Tourism Management Perspectives. She also served as ad hoc reviewer in many marketing journals.

Milena Viassone, ESCP Europe PhD, Paris and PhD in Business Management-University of Cassino; Full Professor of Business Management-University of Turin, Cuneo Branch; Member of the Aidea (Italian Academy of Business Administration) Research Group (GSA) on the topic “Management for the sustainability of touristic development and the destinations competitiveness”; Member of EuroMed International Group of Research on Tourism; Member of the International ESCP Europe Group of Research on “International Development”. Member of the Editorial Board of several international journals and author of numerous books and papers on qualified national and international reviews.