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Keywords: Action design research
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Journal Articles
Journal of Small Business and Enterprise Development (2022) 29 (1): 18–46.
Published: 01 September 2021
..., presenting it as a tool to support the expansion of the product and service portfolio and as an alternative to Research and Development strategies, which are difficult to implement in the context of small businesses. Design/methodology/approach Following the precepts of the Action Design Research (ADR...
