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Keywords: Benchmarking
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Journal Articles
Journal of Small Business and Enterprise Development (2001) 8 (1): 47–62.
Published: 01 March 2001
... and performances longitudinally, sectorally and cross‐sectionally. Finally, CAM clients appear to have outperformed similarly structured non‐CAM firms. © MCB UP Limited 2001 Small firms Marketing strategy Strategic planning Competitive advantage Databases Performance Benchmarking ...
