... of relational norms. However, little attention has been given to role of time in this process of relationship building. Design/methodology/approach The commercial setting is the UK brewing industry which is characterised by a few large suppliers (breweries) and many small retail buyers (public houses...

...” or “brewing” if that was part of the company name and with and without hyphens. For example, Arkell's Brewery would have been entered as www.arkells.co.uk www.arkellsbrewery.co.uk and www.arkells‐brewery.co.uk There are limitations to these procedures. This method limits the search to co.uk extensions...