Keywords: Company performance
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Journal Articles
Journal of Small Business and Enterprise Development (2011) 18 (4): 695–714.
Published: 25 October 2011
..., PM3) were used: Product management Small to medium‐sized enterprises Company performance Firm orientation Boundary spanning Marketing Canada PM2. Our product and/or service pricing (for instance, base price, discount schedules, etc.) are clearly communicated to all...
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