... stage, the role of passion becomes more implicit. In this case, rational decision-making tends to dominate passion, highlighting a shift toward more reasonable and strategic approaches in sustaining business expansion. The study’s findings also highlight the remarkable transition by female entrepreneurs...

.../approach The authors examine the behavior and decision making of 137 lead founders during the nascent stage of new venture creation. Psychological ownership and environmental uncertainty are measured of lead founders when dividing up firm ownership among the founding team. Using a longitudinal approach...

... by Sarasvathy’s work on high-performance entrepreneurs, which finds that when faced with uncertainty entrepreneurs employ unconventional logic, and encompasses later research acknowledging social contexts where entrepreneurs operate. A typology of decision-making logics is developed, taking into account...

...Ignatius Ekanem Purpose The purpose of this research is to present a detailed description of the qualitative research method adopted by the author in his doctoral research into the investment decision‐making process in small manufacturing enterprises; and to inform small firm researchers generally...