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Keywords: Intelligence
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Journal Articles
Journal of Small Business and Enterprise Development (2015) 22 (4): 698–715.
Published: 16 November 2015
...Udechukwu Ojiako; Maxwell Chipulu; Mine Karatas-Ozkan; Mei-Jyun Siao; Stuart Maguire Purpose – Unfortunately, the majority of studies examining business intelligence (BI) have focused on its exploitation in large firms. Often studies appear to assume that smaller firms have limited interest...
