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1-3 of 3
Keywords: Market entry
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Journal Articles
Internationalization pathways of family SMEs: psychic distance as a focal point
Available to Purchase
Journal of Small Business and Enterprise Development (2010) 17 (3): 437–454.
Published: 10 August 2010
...Tanja Kontinen; Arto Ojala Purpose The purpose of this paper is to investigate how psychic distance affects the internationalization process, foreign market entry (FME), and entry mode choice of Finnish small and medium‐sized family enterprises (family SMEs) operating in France. Design...
Journal Articles
Market entry using country‐of‐origin intelligence in an emerging market
Available to Purchase
Journal of Small Business and Enterprise Development (2007) 14 (1): 22–35.
Published: 27 February 2007
... entry method in the foreign market as suggested by Niss (1996) as used by Danish companies abroad. However, such strategies could be directly applicable for SMEs entering emerging economies. The importance of using COO intelligence in the beginning of the PLC or as an market entry method...
Journal Articles
Feasibility of strategic alliance as an entry strategy into markets dominated by major competitors
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Journal of Small Business and Enterprise Development (2000) 7 (1): 43–57.
Published: 01 March 2000
... found to be consistent with the theoretical arguments presented here. © MCB UP Limited 2000 Alliances Strategy Operational research Small‐ to medium‐sized enterprises Market entry ...
