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Keywords: Modularization process
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Journal Articles
Entrepreneurial orientation and project portfolio success: the roles of digitalization and modularization
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Journal of Small Business and Enterprise Development (2024) 31 (7): 1504–1526.
Published: 22 August 2024
...He Zhai; Sijun Bai; Min Guo Purpose This study explores entrepreneurial orientation (EO) on project portfolio success in new product development projects, with the moderating effects of digitalization capability and modularization process. Design/methodology/approach The sample data of 204...
