... in Burundi. Design/methodology/approach Quantitative and qualitative data were combined in a multiple-source case study. Data were analyzed using content analysis and basic statistics. Findings Results revealed that farmer groups’ prior knowledge (PK) on environmental sustainability is better...

... the real world. However, risks are still associated with a virtual business with entrepreneurs investing time to run the business. Originality/value – The findings of this study provide important insight into how prior knowledge can be gained through participating in “real” business activities, other...