Keywords: TEE framework
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Journal Articles
Journal of Small Business and Enterprise Development (2024) 31 (4): 764–785.
Published: 27 February 2024
... are strategically categorised in the framework as the trinity impacting the adoption of social commerce in SMEs. In order to clearly define the TEE framework’s core concepts within the context of this study, a thorough analysis of the body of work of firms was systematically carried out. Through this, a wide series...

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