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Keywords: Social network sites
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Journal Articles
Journal of Systems and Information Technology (2020) 22 (2): 201–222.
Published: 10 July 2020
...Tasos Spiliotopoulos; Ian Oakley Purpose The purpose of this paper is to elaborate on how people navigate the social media ecosystem and how they decide, which social network site (SNS) to use. To this end, the current study draws from uses and gratifications (U&G) theory to elicit and compare...
