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Keywords: Wearable technology
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Journal Articles
Integrating wearable technology products and big data analytics in business strategy: A study of health insurance firms
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Journal of Systems and Information Technology (2019) 21 (2): 255–275.
Published: 21 June 2019
...Bishwajit Nayak; Som Sekhar Bhattacharyya; Bala Krishnamoorthy Purpose This study aims to explore the impact of the adoption of wearable technology products for Indian health insurance firms. It identifies the key dynamic capabilities that health insurance firms should build to manage big data...
