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Journal Articles

From strategy to impact: how MNCs innovate their business models for social value in BoP contexts?

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Mariana Guadalupe Vázquez-Pacho, Marielle A. Payaud
Journal: Journal of Strategy and Management
Journal of Strategy and Management (2025) 18 (1): 123–147.
https://doi.org/10.1108/JSMA-06-2023-0145
Published: 06 February 2024
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