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Keywords: Diversification strategy
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Journal Articles
Journal:
Journal of Strategy and Management
Journal of Strategy and Management (2015) 8 (3): 245–265.
Published: 17 August 2015
... on the main concepts in Section 2, Section 3 presents our experimental and multi-dimensional case study analyses through the Ansoff’s matrix. Section 4 describes the findings we obtained during the design of this specific diversification strategy. We also give the “Chaire collaborative REVES” characteristics...
