...Charles Carroll; Howard Thomas Purpose Strategic groups research has been hampered by the poor alignment between theory and methods. This has been due in large part to the lack of significance tests for cluster analysis. Now that significance tests are available, the theoretical and methodological...

...Ofer Meilich Purpose The purpose of this paper is to review, integrate and extend the methods for constructing and interpreting a strategic groups map. A strategic groups map is a visualization tool for capturing the essence of the competitive landscape in an industry: extent of competition...

... performance. Business strategy typologies are frameworks that identify several “generic” competitive strategies available to business units. Typologies were developed and used as a theoretical basis for identifying strategic groups across industries (Zahra and Covin, 1993). Although strategic groups...