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Keywords: Social e-commerce
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Journal Articles
Journal of Science and Technology Policy Management (2026) 17 (2): 391–416.
Published: 24 December 2025
... allows SMEs to achieve many business goals in a much faster mode and with a wider scope than ever thought possible before (Michaelidou et al., 2011 ; Berthon et al., 2012). Social media platforms Social e-commerce Profitability Knowledge management MSMEs ASEAN Brunei...
