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Keywords: Chatbot
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Journal Articles
Journal:
Journal of Tourism Futures
Journal of Tourism Futures 1–25.
Published: 19 December 2025
... version (featuring 2D static images), another with AI (intelligent chatbot) and another in an IVE (intelligent chatbot and VR with 360° images); and (2) the participants' need-for-cognition (NfC) (low vs high). Findings The results show that: virtual tours delivered via an AI format or an IVE exert...
Includes: Supplementary data
Journal Articles
Extending UTAUT2 to explore intention to use ChatGPT for travel planning: a hybrid PLS-ANN approach
Open AccessBehzad Foroughi, Mohammad Iranmanesh, Shahla Asadi, Mostafa Al-Emran, Morteza Ghobakhloo, Amir Batouei
Journal:
Journal of Tourism Futures
Journal of Tourism Futures (2025)
Published: 21 May 2025
... processing Text generator Chatbot Conversational agents Technology advancement has an undeniable impact on every aspect of human life, including travel planning. The rapid rise of “Artificial Intelligence” (AI) and “Machine Learning” (ML) presents a transformative shift in technology expected...
